Search Engine Optimization: Google on AI and SEO Experts
Google's Search Off the Record podcast, featuring Search Advocate John Mueller and Danny Sullivan, delivers a refreshing reality check: traditional Search Engine Optimization principles remain rock-solid, with the enduring emphasis on creating genuinely helpful, people-first content. Dismissing short-term hacks and overblown guarantees, the discussion reinforces that emerging AI-driven formats are simply extensions of core SEO, rewarding authenticity over gimmicks. Inspired by this candid insider perspective, this article distills official Google guidance into actionable strategies for optimizing your site, vetting SEO professionals wisely, and thriving in AI experiences—equipping small businesses and enterprises alike with a sustainable path forward.
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Cron vs Joomla Lazy Scheduler and WebCron
As a Joomla developer, I often leave local dev site tabs open in the background for hours, sometimes days. Recently, I switched back to one of these tabs for a quick check, with the DevTools Network panel open. To my horror, dozens, maybe over a hundred AJAX calls fired at once, flooding the network log. The browser froze, navigation stalled, and it took agonizing seconds to recover. “That’s why it’s so slow sometimes!” I realized, pinpointing Joomla’s Lazy Scheduler as the culprit, piling up tasks in the background. This frustrating experience reminded me of the tried and true solution: regular cron with Joomla’s scheduler:run CLI command.
AI Browsers Turn Users into Spies
As a software developer and web admin, AI is my secret weapon. I feed it code snippets, API docs, and debug prompts, churning out prototypes or fixes in minutes; hours of grunt work slashed. I've even built Joomla publishing tools that utilize AI: System - AI Meta. But I’m meticulous: sensitive configs stay air-gapped, proprietary datasets never touch the cloud. I’ve spent years fencing off crawlers like GPTBot, keeping client data out of AI training pipelines. AI browsers threaten to make that effort a complete waste of time.
Negative SEO via URL Parameter Abuse in Joomla
Negative SEO uses malicious tactics to sabotage a website’s search engine rankings. A dangerous method, Negative SEO via URL Parameter Abuse, exploits a flaw in Joomla’s core System - SEF plugin’s canonical URL generation, enabling attackers to create duplicate content issues that harm rankings. This article explores this threat, how System - SEF causes it (as seen on an official Joomla site), why nearly all official Joomla sites disable the plugin (likely due to this exploit), and what RicheyWeb is doing about it - informed by SEO insights from dofollow.com.
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