Technical SEO is the chef following the search engine recipe.
The Spotlight of White-Hat SEO
Google Reads Markup First
Before content breathes, schema speaks. We craft JSON-LD so precise that Google’s topic layer sees your site as a single, flawless knowledge graph. Beyond what the CMS provides, our custom software implements schema in ways that are both technically complete and simple to operate.
Schema Stacking Is the Core
We layer markup until the entity graph locks:
- WebPage with mainEntity → hub
- Article + FAQ + HowTo + Dataset on every page
- Person + Organization with sameAs to X, LinkedIn, GitHub, patents
- BreadcrumbList that never breaks
- Every spoke validates. Every hub connects. Google parses once and trusts forever.
Core Web Vitals Are Hard-Coded
LCP under 1.8 s. CLS under 0.05. INP under 100 ms. We bake the thresholds into CI/CD. AVIF images. Critical CSS inlined. JS deferred. Edge caching. Cache injected with GeoIP. No plugin survives the audit.
Crawl Directives Are Absolute
robots.txt allows only ranking URLs. noindex buries noise. rel=canonical chains eliminate duplicates. hreflang clusters languages. Every directive is versioned, staged, and deployed with zero drift.
Speed and Accuracy
The foundation of technical SEO is speed and accuracy. The right data, in the right place, delivered within the time constraints. The search engines are a machine, and we must feed them in the way they expect.
Log Files Dictate the Next Move
We parse 90 days of logs weekly. Crawl spikes. 404 chains. Budget leaks. The data triggers the next schema update, the next redirect, the next performance patch. Evidence, not theory.
The System Runs 24/7
You don’t need to validate schema, chase INP, or read logs. We run the pipeline daily. Your markup stays perfect, your vitals stay green, your topic stays illuminated.
Structure that earns authority, quietly and completely. That is the goal of technical SEO.